Welcome to JustWatch’n – A personal photography and video website about my new passion/obsession into the “official” world of watch collecting and horology.

I own a multimedia marketing business that was conceived in 2000 with the intention of offering mostly commercial photography and little did I know that as smartphones started to reach the masses, commercial photography was a service very few companies would pay for. Nowadays, commercial photography accounts for less than 5% of my annual billings, thus I am always scratching the photography itch.

Fast-forward 20 years, and stumbling on Teddy Baldassarre‘s YouTube channel and website, he flipped a light switch in which I did not realize I have been in the dark most of my adulthood. I do not wear jewelry per se, but I have always liked watches, and in the last 10 years I was mostly dependent on search words on Amazon. I did end up purchasing a $300+ watch at Costco that I still like today, and I stumbled on a Renalto T-Rex at the local jeweler that was my fav watch for several years until it died.

This website is a creative outlet for me to share my efforts with watch photography and videos as I try to hone those skills with lighting and props.  I hope to provide some top-notch photography and videos to showcase the watches I have purchased.